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Apple Takes Aim At Peloton with Fitness+ Subscription Service

Illustration for article titled Apple Takes Aim At Peloton with Fitness+ Subscription Service

Illustration: Apple

Now that we’ve all suspended our gym memberships and have spent all pandemic working out at home (right?), Apple has decided to use its Apple Watch as a platform for a new streaming fitness subscription service, called Fitness+.

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The $9.99/month (or $80/year) service serves up on-demand workouts led by trainers who can guide you through yoga, spin classes, dancing, treadmill workouts, strength, core HIIT, rowing, and even mindful cool-downs. You start the workout from an iPhone, iPad, or Apple TV, then that workout syncs to your watch for the most accurate tracking. During the workout, you can see all of your metrics on whatever screen you’re streaming from, and post-workout, your Apple Watch will show you a comprehensive summary on your wrist.

Fitness+ doesn’t have a leaderboard like Peloton’s spin classes do, but there is a similar feature called a Burn Bar, which lets you compare your workout to people who have done the same class previously.

New to working out altogether? The Fitness+ service, which will be in the Fitness app on your iPhone, will offer an Absolute Beginner program to get you ready for the studio classes.

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